Korda's new fake food is Danny Fairbrass baby. Not only did Danny spend a lot of time testing, but he did extensive research during development into the most effective attractors for use in soft fake food. Danny says: I have put a lot of time and effort into finding the right formula that makes our soft fake food so extremely effective. Our bait is therefore completely different from all the other fake food on the market. Our bait contains our own favorite attractor combinations that we have used for years in our homemade hookbait, these unique and proven attractors have now been incorporated into the fake food. There are two different versions available the first in the range is a slow sinking one, this bait will just sink on the weight of the hook leaving the bait floating just above the hook. The second type from the range has a very high buoyancy and therefore ideal for use as a pop-up or snowman presentation.